Born in Bali to an Indonesian father and Polish mother, Soma Helmi grew up somewhere between Indonesia, Australia, and the US. In 2009, Soma decided to pursue film making after many years as an Art Director in web, advertising and photography.

Her debut short film – The Angel & Rajapala – won the short film competition at BALINALE International Film Festival in 2009. Her work has now been screened at film festivals around the world including Sundance Film Festival, Anchorage Film Festival, WOW Film Festival, Sydney, and Short & Sweet Film Festival in the UK.

Soma is credited as co-director on the ground breaking film ‘Life in a Day’ directed by Academy Award winning Director Kevin Macdonald and produced by Ridley Scott and YouTube. Her footage was chosen from over 80,000 entries worldwide. She was then amongst only 20 film makers invited to attend the premier of Life in A Day at Sundance in 2011.

Other credits include Grand Prize winner of MOFILM Sydney 2013, multiple appearances on FashionTV and a music video for one of Indonesia’s top pop musicians.

She is in the process of writing and co-writing several short films as well as editing/co-writing a feature documentary. Soma currently travels between Bali, Australia and the USA.

Category Archives: Video work

Bikini babe

Posted on October 10, 2012 by

Seems I’m branching out into new areas. Just recently wrapped up a project for Bali based bikini brand Blue Glue. The theme of the shoot was “Santa Muerte”, to reflect their new Mexican inspired line of swimwear and accessories. Here are a few screen grabs and stills from the film.  


Posted on August 24, 2012 by

…has been a busy month.  A couple of photo shoots, video shoots and meetings all over for upcoming film projects. Here is a little preview of what’s been happening. Behind the scenes of a photo-shoot at L Hotel with Rio Helmi. Model is the lovely Scarlett from So Wanted agency.


Posted on January 30, 2012 by

Well, it’s official. My videos are going up on FashionTV! I had an email a couple of weeks back from their content editor asking if I would be interested in sending them my fashion films, and being suspicious of net spam, I didn’t let myself get too excited. I sent a polite reply asking where… (continue reading)

New video: Juwita Malam

Posted on January 12, 2012 by

A promo video I made for Tulola jewelry. The video is to be shown at the exhibition and launch of their new line called Juwita Malam.